The Basics of Accounting and Bookkeeping

Accounting and Bookkeeping Basics

Like pretty much anything else, if you don’t establish the foundation, you will not have anything to build on. If you do not know the basics of accounting, then whatever you attempt to do that relates to accounting, will be futile. Getting the numbers right, can either make or break your business, and if you are like me you want to make your business – not break it.

The first thing we need to do is define accounting and bookkeeping:

Accounting is an entire system of recording information based on specific principles, analyzing those information, and advising on the action to take based on those information. It is often broken down into two parts: the actual entering of the transactions (bookkeeping) and the analysis, interpreting, and communicating of those data (accounting). Thus, accounting is the process of making sense of information previously compiled, and producing financial models using that information. In other words, bookkeeping compiles, while accounting analyze, interprets, and communicate the information to its owner(s). Accounting entails: preparing adjusting entries – recording expenses that have occurred but are not yet recorded in the bookkeeping process, preparing financial statements, analyzing costs of living or business operations, completing income tax returns, assisting the individual or business owner in understanding the impact of financial decisions. Accounting is either accrual or cash basis; however, GAAP only accepts accrual method of accounting.

Bookkeeping is the process of recording daily transactions in a consistent, systematic way so as to output the results in reportable formats from which good business decisions can be made. It consists of: recording financial transactions – posting debits and credits, producing invoices, making purchases and paying bills, maintaining and balancing subsidiaries – general ledgers, and historical accounts, and generating payroll.

Accounting operates on a double entry basis; meaning for every debit, there is a corresponding credit and vice versa, and the entire accounting system is based on a single accounting equation: ASSETS = EQUITY + LIABILITIES. Assets, being what you own, Liabilities, being what you owe, and Equity being the difference between the two, which is what you have left.

The next thing we need to do is to lay out the principles:

Accounting principles are general rules and concepts that govern the field of accounting. These general rules, referred to as basic accounting principles and guidelines, form the groundwork on which more detailed, complicated, and legalistic accounting rules are based. For example, the Financial Accounting Standards Board (FASB) uses the basic accounting principles and guidelines GAAP as a basis for their own detailed and comprehensive set of accounting rules and standards. Generally Accepted Accounting Principles (GAAP) consists of three important sets of rules: (1) the basic accounting principles and guidelines, (2) the detailed rules and standards issued by FASB and its predecessor the Accounting Principles Board (APB), and (3) the generally accepted industry practices.

GAAP is exceedingly useful because it attempts to standardize and regulate accounting definitions, assumptions, and methods. Because of generally accepted accounting principles we are able to assume that there is consistency from year to year in the methods used to prepare a company’s financial statements. And although variations may exist, we can make reasonably confident conclusions when comparing one company to another, or comparing one company’s financial statistics to the statistics for its industry.

Again, accounting is based on principles, and since the bookkeeper usually records the information, he or she will need to know what constitutes the principles in order to accurately complete the bookkeeping task. Accountants and CPA’s rely heavily on bookkeepers for accurate information, and often work closely with bookkeepers to ensure that they do get correct information. If the bookkeeping is incorrect, then more often than not, the accounting is also incorrect and the business will suffer as a result. In addition, the Chart of Accounts, which is the backbone of the accounting system, needs to be structured correctly with each account linking to its accurate account type – expense, income, asset, liability, or equity. So what are the principles?

  • Revenue Principle
  • The revenue principle, also known as the realization principle, states that revenue is earned when the sale is made, which is typically when goods or services are provided. A key component of the revenue principle, when it comes to the sale of goods, is that revenue is earned when legal ownership of the goods passes from seller to buyer. Note that revenue isn’t earned when you collect cash for something.

    Cash Basis accounting is not accepted by GAAP standard. However, since GAAP is a standard and not the law, small businesses that earn revenue within a specified threshold, are not publicly traded, and do not carry Inventory may opt to use the cash basis method of accounting.

  • Expense Principle
  • The expense principle states that an expense occurs when the business uses goods or receives services. In other words, the expense principle is the flip side of the revenue principle. As is the case with the revenue principle, if you receive some goods, simply receiving the goods means that you have incurred the expense of the goods. Similarly, if you have received a service, you have incurred the corresponding expense. It doesn’t matter that it takes a few days or a few weeks to get the bill. You incur an expense when goods or services are received.

  • Matching Principle
  • The matching principle is related to the revenue and the expense principles. The matching principle states that when you recognize revenue, you should match related expenses with the revenue. The best example of the matching principle concerns the case of businesses that resell inventory. For example, if you own a natural juice stand, you should count the expense of each juice sold on the day you sell those juices. Don’t count the expense when you purchase the juices or the ingredients; count the expense when you sell them. In other words, match the expense of the item with the revenue of the item.

    Accrual-based accounting, which is a term you have probably heard, is what you get when you apply the revenue principle, the expense principle, and the matching principle. In a nutshell, accrual-based accounting means that you record revenue when a sale is made and record expenses when goods are used or services are received.

  • Cost Principle
  • The cost principle states that amounts in your accounting system should be quantified, or measured, by using historical cost. For example, if you have a business and the business owns a building, that building, according to the cost principle, shows up on your balance sheet at its historical cost. You do not adjust the values in an accounting system for changes in a fair market value.

  • Objectivity Principle
  • The objectivity principle states that accounting measurements and accounting reports should use objective, factual, and verifiable data. In other words, accountants, accounting systems, and accounting reports should rely on subjectivity as little as possible. An accountant always wants to use objective data – even if it’s bad, rather than subjective data – even if the subjective data is arguably better.

  • Full Disclosure Principle
  • Full disclosure states that if certain information is important to an investor or lender using the financial statements, that information should be disclosed within the statement or in the notes to the statement. It is because of this basic accounting principle that numerous pages of “footnotes” are often attached to financial statements. As an example, let’s say a company is named in a lawsuit that demands a significant amount of money. When the financial statements are prepared it is not clear whether the company will be able to defend itself or whether it might lose the lawsuit. As a result of these conditions, and because of the full disclosure principle, the lawsuit will be described in the notes to the financial statements. A company usually lists its significant accounting policies as the first note to its financial statements.

  • Continuity Assumption
  • The continuity assumption or going concern principle assumes that a company will continue to exist long enough to carry out its objectives and commitments and will not liquidate in the foreseeable future. The importance of the continuity assumption becomes most clear if you consider the ramifications of assuming that a business won’t continue. If a business will not continue, it becomes very unclear how one should value assets if the assets have no resale value. If a business will not continue operations, no assurance exists that any of the inventory can be sold. If the inventory cannot be sold, what does that say about the owner’s equity value shown in the balance sheet? If the company’s financial situation is such that the accountant believes the company will not be able to continue on, the accountant is required to disclose this assessment.

  • Unit-of-measure Assumption
  • The unit-of-measure assumption assumes that a business’s domestic currency is the appropriate unit of measure for the business to use in its accounting. In other words, the unit-of-measure assumption states that it’s okay for U.S. businesses to use U.S. dollars in their accounting. The unit-of-measure assumption also states, implicitly, that even though inflation and, occasionally, deflation change the purchasing power of the unit of measure used in the accounting system, that’s still okay.

  • Separate Entity Assumption
  • The separate entity assumption states that a business entity, like a sole proprietorship, is a separate entity, a separate thing from its business owner. And the separate entity assumption says that a partnership is a separate thing from the partners who own part of the business. The separate entity assumption, therefore, enables one to prepare financial statements just for the sole proprietorship or just for the partnership. As a result, the separate entity assumption also relies on a business being separate and distinct and definable as compared to its business owners. For legal purposes, a sole proprietorship and its owner are considered to be one entity, but for accounting purposes they are considered to be two separate entities.

  • Time Period Assumption
  • The time period assumption principle assumes that it is possible to report the complex and ongoing activities of a business in relatively short, distinct time intervals such as the three months ended March 31, 2016, or the 13 weeks ended April 1, 2016. The shorter the time interval, the more likely the need for the accountant to estimate amounts relevant to that period. For example, the property tax bill is received on December 16 of each year. On the income statement for the year ended December 31, 2015, the amount is known; but for the income statement for the three months ended March 31, 2016, the amount was not known and an estimate had to be used. It is also very important that the time interval (or period of time) be shown in the heading of each income statement, statement of stockholders’ equity, statement of cash flow, and all other reports. Labeling one of these financial statements with “December 31” is not good enough. The reader needs to know if the statement covers the one week ended December 31, 2015 the month ended December 31, 2015, the three months ended December 31, 2015, or the year ended December 31, 2015.

Of course you do not need to know all of this in order to accurately use an accounting software, but knowing the basics and having an understanding of the elements of accounting, will allow you to enter information correctly and subsequently have accurate numbers from which to run your business as well as file its taxes. Also, the way you set up your Chart of Accounts and enter data will need to be modified to reflect the type of business entity, but the basics – debits, credits, purchases, sales, income, expenses, assets, liabilities – remain the same.

How to Enter Startup Costs or Expenses Paid for With Owner’s Personal Monies

How to Enter Startup Business Costs

The way in which these startup expenses are entered will depend on how the owner wants to treat them – loan or investment, the way the business is structured – Sole Proprietor or Single Member LLC, Partnership or Multi Member LLC, or Corporation, as well as when these expenses were incurred.

What are Startup Expenses or Costs?

Before we get into the above, let’s start off with the main question: What are startup expenses or costs? Not everything is a startup cost and to determine what is and isn’t a startup cost we have to look at whether the costs were incurred prior to the start date of the business (costs to be amortized) or subsequent to the start date of the business (costs to be expensed). Startup costs are those expenses that were incurred prior to the start date of the business, and are amortized over a number of years so they are not a total expense in the first year. Initial costs – market research, advertising the future opening of your business, salaries for training employees before the business opened, incorporation costs, trademarks and the likes are startup costs.

As for amortization, that’s just a fancy accounting term accountants like to use when they refer to the process of spreading costs out to more than one year. They are usually intangible costs like legal fees, government filing fees and the likes. Fortunately, amortization is generally a straight-line process; you take the costs and divide them by the number of years and expense by that portion. It is always important to consult a CPA prior to booking startup costs.

If there are technology equipment such as computers or furniture in the initial purchases, you will need to separate them if they are used in the business, since they will need to be depreciated. Depreciation is generally for tangible items such as buildings, equipment, computers, furniture, vehicles, etc. Again, speak with your CPA about what was purchased in order to have all the startups entered accurately, as well as to get the help in setting up a depreciation schedule. For tax purposes, the IRS has specified fixed asset lifespan depending on what kind of fixed assets they are.

Journal entries are the best method to use when entering startup costs, regardless of the type of startup, the type of business structure, or whether the startup is a loan or an investment to the business. You will create an “Other Asset” account under which you can make sub accounts where you will be debiting the transactions, and an equity or loan account where you will be crediting them – depending on if the owner is investing or lending the monies to the company – respectively.

If some of these startup expenses are fixed assets, you will need to create individual Fixed Asset accounts for each, with the corresponding entry going to the Equity or Loan account. If there are multiple small transactions to be entered, you can enter them via the asset account register or the Equity or Loan account register you created. This way you will be able to enter as much information as possible including the dates of each transaction.

Whatever you do, just make sure that you get the correct equity balance to start off with; that is, how much did the owner(s) put in the business to start the business? In taxes, the equity accounts will be used to track the owner’s basis, which is adjusted up for income, owner’s contributions and other items, and down for losses, draws, and other items. Depending on the type of structure – sole proprietorship, LLC, partnership, C-corporation, S-Corporation, business losses may or may not be deductible for tax purposes if the owner does not have enough basis to deduct them against.

You should also speak with your CPA about whether it is better to consider these startup costs a contribution by the owner to the business, or a loan to the business to be paid back at some point in the future, as it relates to taxes.

Another way to enter these initial expenses on QuickBooks for a Sole Proprietor or Single Member LLC, is by using a Credit Card Account called something like “Owed to owner” and entering the expenses from there. This will increase the liability balance while allocating the expenses to their relevant business expense account. If the business pays it back, use the credit card account on the check which will zero out the credit card account. If it does not pay the monies back, use a journal entry to transfer it to the owner’s contribution account. Of course, this is based on what the initial startup costs are.

This is an option used by many QuickBooks users, and although it will make the accounts “accurate”, I do not recommend it from an accounting standpoint. Bookkeeping should be seamless and trackable! Just imagine that someone takes over the bookkeeping and trying to figure out the books, they will no doubt be looking for a business credit card since one would have been entered. For this reason I do not recommend using this method. Why add a credit card to the business in QuickBooks when there isn’t actually one for the business?

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As a business owner myself, I know that it is unavoidable at times – mixing business with personal funds, but this is not good business practice and should be avoided as much as possible. Why? Because, it is very easy to overlook business expenses that are paid with personal funds, and it is the best way to have IRS auditors going through all your personal affairs even though an issue is a business one. Since those monies do not directly affect the business bank or credit card accounts, you will need to make a concerted effort to track those expenses and record them appropriately on the business books.

Entering business expenses paid for with personal credit card or cash on the business books will depend on the structure of the business:

  • For a Sole Proprietor or Single-Member LLC, the expenses should be entered to the relevant expense categories via Owner’s Draw/Equity. You will use this account for monies going in and out of the business by the owner. The Owner’s Draw/Equity accounts may have negative balances from time to time which will look odd on the balance sheet. So, it’s important to prepare a journal entry zero-ing out or offsetting these balances at the end of each month, quarter, or year.
  • For a Partnershp or Multi-Member LLC, the expenses should be entered via Member Contribution if the owner is investing it, or loan based on the partnership’s operating agreement.
  • For a Corporation, the expenses should be entered as loan if the owner will need to recoup the funds, or Equity Contribution if the owner wants to invest it in the business. If they are to be entered as loan, you will need to make the loan official, with repayment terms, interest, etc. Also, bear in mind that the IRS sometimes re-characterizes loan repayments as dividends – with serious tax implications. In this regard, a CPA should be consulted before deciding how to book these monies in QuickBooks.

In addition to the above mentioned effects of mixing business and personal funds, the mixing of business and personal funds can also pierce the corporate veil, and expose corporate business owners to personal liability which defeats the purpose of having a corporation to begin with. Sole proprietors already have personal liability, but not a corporation as it is an individual entity in itself. Separate business and personal financials at all cost, but if you do not, remember to enter them in their appropriate places and keep a record of receipts in the business files.

Is QuickBooks an Ideal Accounting Software for a Law Firm?

There are a few specific challenges with using QuickBooks for law firm accounting:

  • Tracking advanced costs correctly when paid out of the Operating account
  • Billing for those advanced costs to the client
  • Tracking and billing for time, using as much or as little detail as required by the particular firm
  • Tracking and billing for miscellaneous costs for example, phone, fax, copies, etc that are not directly billable to the client
  • And most importantly, tracking and reporting the trust accounting to meet the requirements of the state/bar
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For trust accounting, you need to be able to answer “yes” to the following questions:

  • Does the trust bank account balance matches with the trust liability account balance as at any given date?
  • Do you have a detailed ledger, for each client, which shows the specifics of the ins and outs of the trust monies as at any given date?
  • Do you have a report listing each client’s trust balance, the total of which equals the trust bank account balance as at any given date?

All of the above can be accomplished using QuickBooks PC or Mac, but specific procedures need to be followed and reports need to be created to meet the required standards. (I do not recommend using QuickBooks Online for trust accounting, due to the reporting limitations of that program). Trust accounting in QuickBooks is a little tricky and needs to be tracked using specific procedures in order to get good reporting for the Funds Held in Trust (escrow) detail by client. Here is my general procedure for tracking trust accounts in QuickBooks:

Deposit the retainer/settlement check into the Trust/Escrow bank account, using a Funds Held in Trust (Escrow) liability account with the client name in the name field. I do this directly in the Make Deposit form, but you can enter a sales receipt, using an item which points to the liability account.

Write checks for any disbursements of those funds, using the Funds Held in Trust (Escrow) account on the expense tab of that check – with the client name in the name field on that line. Or, if you want the detail of how those disbursements are made, create separate items, all pointing to that account, to indicate what that “paid out” is for – taxes, insurance, fees, etc.

If applicable, invoice the client for the professional fees – time or flat fee billings, and any advanced costs – previously paid out of the operating account, as separate items.

Cut a check from the Trust/Escrow bank account to the law firm, using the Funds Held in Trust (Escrow) account on the expense tab of that check – with the client name in the name field on that line.

Receive the payment using the “Receive payment” option, with the client name, and attach that payment to the open invoice.

Deposit the funds into the operating checking account – either directly from the payment, or via Undeposited Funds.

I have created a group of memorized reports to show the client trust activity and balances to use when reconciling and reporting client balances and/or the bank statement. These provide the necessary 3-way reconciliation as at any given date:

Trust Bank = Funds Held in Trust (liability) = Total of individual Client Fund Balances with ledger detail

These are two completely separate areas of your business and the transactions need to be recorded as such, so much so that some law firms track their trust accounting in a separate QuickBooks file – although I do not see the need for this myself.

Note: There is no way to automatically show the trust balance on an invoice; however, you can create a custom field, or enter a line in the description field, noting the remaining trust fund balance. The amount will have to be manually entered on each invoice. If you put the amount remaining in the memo field, it will not print on the invoice, but will show up on statements and in the customer center.

So, is QuickBooks an ideal accounting software for a law firm? My answer is no, but it can definitely be used.